Preparing Artwork Files for Packaging Production

Production-ready artwork saves time because it reduces back-and-forth corrections before proofing. The goal is not only to make the design look good on screen. The file must match the dieline, material, print process, and finishing requirements.

Use the Final Dieline

Artwork should be built on the final approved dieline. Check panel direction, fold lines, seal areas, glue areas, zipper positions, hang holes, windows, and tear notches before placing final graphics.

If the dieline changes, the artwork should be reviewed again.

Include Bleed and Safe Margins

Bleed allows color or background graphics to extend beyond the cut line. Safe margins keep important text, logos, barcodes, and icons away from cuts, folds, seals, and corners.

Do not place small text or barcodes too close to a pouch seal or box fold.

Keep Files Editable

Vector files are preferred for logos, text, dielines, icons, and line art. Images should be high resolution at final printed size. Fonts should be outlined or included according to the supplier’s requirements.

Sending only a flattened image can slow production because it limits correction options.

Check Color Mode and Special Inks

Packaging is usually printed with CMYK or spot colors, depending on the project. RGB colors may look bright on screen but cannot always be reproduced in print.

If the design uses white ink, metallic ink, varnish, foil, embossing, or spot UV, those areas should be clearly separated and named.

Verify Barcodes and Small Text

Barcodes should be placed at the correct size, contrast, and quiet zone. Small text should be readable on the final material, not only on a zoomed-in screen.

Before approval, print the artwork at actual size and check the physical scale.